[ubuntu-za] Karma vs Windows 7
leesharp at hal-pc.org
Sun Oct 25 15:58:22 GMT 2009
David Robert Lewis (ethnopunk) wrote:
> Hi Quintin,
> To tell you the truth, I don't think cost is the issue in Windows
> upgrades. Sure its a factor, but telling Windows converts that Ubuntu is
> FOSS is like telling them, its Linux. There is a major perception
> problem, based on real issues to do with Linux being "too complicated"
> or "too geeky". Windows is selling itself as
> 1. Uncomplicated
> 2. Desktop which simply works, as in "Gee look at the window click".
This got me thinking... In the early 80's, there was a series of
commercials for Palmolive dishwashing liquid in the US. They were
everywhere. The plot was; A woman is getting a manacure and "Madge"
is doing her nails commenting on how bad her hands are. The woman says
it is washing dishes, and "Madeg" says to "Use Palmoliove. It softens
your hands while you do the dishes. You're soaking in it."
Yes, it is stupid, but the concept is sound. Consider to business men,
and one comes in to use the others computer... "Mine just can't get on
the net with all the viruses and spyware." (As he is checking his
g-mail.) Other man - "Try Linux. No viruses, no spyware, and cheaper.
You using it now." (shock) "Linux? But it is so, easy!"
More information about the ubuntu-za