[ubuntu-art] Mark's Comments on Branding

Troy James Sobotka troy.sobotka at gmail.com
Tue Jun 27 15:11:01 BST 2006


On Tue, 2006-27-06 at 07:33 +0100, Mark Shuttleworth wrote:

> The desktop colour should not be too bright, or it becomes tiring to
> look at all day. We generally have chosen to go with darker, richer
> colours so that there is less strain on the eyes. Also, we are
> preferring not to have distro branding that is so obvious  (the big
> Ubuntu logo) but instead to choose images which are distinctive enough
> that they are immediately recognisable in screenshots to anyone who
> has worked with Ubuntu before.


I think this is very important.  We need to establish a
clear idea as to how much branding is acceptable.

Perhaps during the proposal phase we can offer up a good
spectrum of similar ideas that feature branding through
to non branding in a good gradual progression.

We should probably collect this comment as well.  Niel?
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