[Start Lubuntu] Road Map/Master Plan - version 1.0

Fernando Botelho fernando.botelho at f123.org
Wed May 1 18:34:19 UTC 2013

Having Lubuntu show up on these publications is a worthwhile and 
extremely valuable objective. One I am not against and one that the word 
Linux will not prevent. Go for it!

I was just hoping that at some point we could target stuff that non IT 
professionals read. But maybe that will come later on? Maybe it is not 
realistic to try that this soon in the project's existance.

Regarding the request for hard data, all I have is what I see in the 
marketplace. The great success stories without exception avoid the word 
Linux. Obviously if someone has access to market research that says the 
contrary, please go ahead and share it.

In any case, being noticed by IT publications would be huge and might be 
a more intresting objective for the short to medium term rather than 
what I was suggesting.

On 05/01/2013 03:03 PM, Lars Nooden wrote:
> On Wed, 1 May 2013, Fernando Botelho wrote:
> [snip]
>> For example, if we keep using the word Linux in our communication, we will
>> keep scaring away the same 90 to 95% of potential users; the non-technical
>> ones.
> [snip]
> I've seen that old canard pop up over time more than once.  Before giving
> it any credence, I'd prefer to see hard data and market analysis.
> More important that what it is called is how much it is covered in the
> media.  There is a little coverage in the mainstream tech media.  That is
> a good start.  For example, PCWorld has covered Fedora Linux on several
> occasions.  If we can get Lubuntu (and the others) covered this year, that
> would be great.  Places to try would be PCWorld, PC Magazine, eWeek,
> InfoWorld, InformationWeek, and others.  I'm sure there are many more,
> each with a slightly different focus.
> Regards,
> /Lars

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