[UbuntuWomen] publicizing a conference

[Marcelle Soares-Santos]

catherine,

I think the first lesson you should lean is:
give people information about whatever you want to publicize!

What is PyCon 2007 ???

well, the only think I can conclude from the lack of this information
is that a person like me, who has no idea of what is that event about
(or where is it going to take place, etc.), is not supposed to be part
of your "target public" (I'm not sure if this expression exists in
English, but I'm sure you've got the meaning). Or even worst: that
they do not even deserve to be properly informed about it. Sounds
like: "if you don't know, you are not one of us, so, I do not care
about you."

when talking to a diverse and mainly unknown public, you should not
suppose that everyone is one of your coleagues or neighbours or
something. I believe there are people from many different countries in
this list! and that few of them are not so deeply involved with...
whatever is the subject of your conference/event/workshop...

sorry if I sound agressive, but I only intend to make my disappointment clear.
marcelle.

On 10/31/06, Catherine Devlin <catherine.devlin at gmail.com> wrote:
> Hello, ladies!
>
> Well, I've volunteered to be "publicity coordinator" for PyCon 2007.  The
> fact that I know absolutely nothing about publicity wasn't about to stop me!
>  I thought I might ask for advice or resources here... have any of you
> worked on publicizing open-source events before?  Your experiences would
> probably be very relevant to PyCon - the parameters of the problem are the
> same (low budget, but lots of enthusiasm and creativity).
>
> So far, the plan is to create press releases for a variety of print journals
> and websites that serve the community of interest... but I've never written
> a press release before, and I've certainly never gotten one into the
> hands/inbox of the right people.  We're not necessarily planning any more
> elaborate publicity - in previous years it's been just word-of-mouth, blogs,
> and mailing lists - but I'd be happy to change that if we get any really
> good ideas.
>
> It would be especially nice to draw in a good crop of students from campuses
> local to the conference area.  We offer cheap student rates, but it's been
> hard to get students in the past - you know, they're all too busy working on
> their assigned class projects (usually on Microsoft-"donated" software,
> bleah.)  Ideas for catching their attention would be especially nice.
>
> Thanks so much for your suggestions and thoughts!
>
> (Oh, and I'm not neglecting Ubuntu itself while I'm at this.  My current
> ambition is to start pushing updated packages to the Universe where it's
> fallen behind.  For instance, I think that the Mercurial project is on
> version 0.7.1 whereas the Universe is at 0.3.  So I'm studying the Masters
> of the Universe section of the Wiki.)
>
> - Catherine
> http://catherinedevlin.blogspot.com/
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