Acessing VMware Ubuntu by server name

[marc]

Hi,

I have Ubuntu running as a VMware vm on a Windows XP box.

I can access services, say Apache, by the vm's IP address, but I would 
like to access them by their machine/domain name.

In other words, use:

  http://server/helpdesk

instead of:

  http://192.168.1.201/helpdesk

Is there a way to do this?

I am using a bridged connection, so the vm has its own IP address.

-- 
Cheers,
Marc