[ubuntu-us-ma] Tips/advice for successful community funded (marketing) projects?

Danny Piccirillo danny.piccirillo at ubuntu.com
Thu Mar 4 05:48:30 GMT 2010


On Wed, Feb 17, 2010 at 16:15, Caroline Meeks <caroline at solutiongrove.com>
 wrote:

> Hi Danny,
>
> Sorry, I think I missed the beginning of the thread on what you are
> fundraising for.
>

Original message:
https://lists.ubuntu.com/archives/ubuntu-marketing/2010-January/003862.html

The deadline is coming up soon and we've raised $1785 with just $415 to go!
If anyone has some money to spare, this is the final push! We *will* be at
the convention and we need enough money to cover printing the manga and
flier. check out the draft here and let us know what you think
http://doctormo.deviantart.com/art/DRAFT-Ubuntu-AnimeBos-Flyer-1-156027211

The ball is really getting rolling and i expect this to be very successful!

I've done a bit of fundraising for some Sugar on a Stick projects and there
> are small grants available depending on who you are and what and especially
> where you are working.
>
> The Do Something Grant of $500 for college and high school students was
> successful for us for instance.
>

Ah, i hadn't thought of getting grants before. Do you have any other
recommended grants to apply for? What else have you dont to raise money?

Cheers,
> Caroline
>
> On Wed, Feb 17, 2010 at 12:16 PM, Danny Piccirillo <
> danny.piccirillo at ubuntu.com> wrote:
>
>> Thanks guys, if anybody has other good fundraising ideas, please post
>> them!
>>
>> So far, there seem to be a few different ways to fundraise:
>>
>>    - Holding regular events where people can make small donations
>>       - Does anybody have any creative ideas for events (besides
>>       installfests) where this could be successful? I'd like to organize a booth
>>       on the street in a popular part of the city to showcase Ubuntu
>>    - Buying something in bulk and selling (the Ubuntu Massachusetts team
>>    did this with aluminum Ubuntu case badges<https://wiki.ubuntu.com/MassachusettsTeam/Projects/AluminiumCaseBadges>
>>    )
>>       - What else have people sold, or think might be good to sell?
>>    - Just plain old announcing a project and looking for funders (Ubuntu
>>    Massachusetts is doing this with Anime Boston<http://ubuntu-massachusetts.com/events/9/>
>>    )
>>       - Any ideas on how to do this more effectively?
>>    - Other methods you can think of?
>>
>>
>> On Tue, Feb 16, 2010 at 21:54, Jan Claeys <lists at janc.be> wrote:
>>
>>> Op vrijdag 05-02-2010 om 13:13 uur [tijdzone -0500], schreef Jamal:
>>> > I'm not particularly familiar with the topic of fundraising, so I
>>> > apologize if my comments aren't helpful.
>>> >
>>> > How would it work if you asked attendees to donate a low amount for
>>> > such events as release parties or other type of gatherings? They are
>>> > expected to receive dinner, so I don't see why that would be too much
>>> > to ask for. What are your thoughts?
>>>
>>> Well, "release parties" are different things for every locoteam, but if
>>> you have a party where people can eat/drink, then of course it's useful
>>> to make a little bit of profit on that!
>>>
>>> Also, asking for donations can be really useful sometimes.  Most people
>>> will give you a small amount like 0.50 or 1 € here, but sometimes
>>> somebody gives 10 of 20 € too (e.g. because they are happy with Ubuntu,
>>> have no time to volunteer, and thus want to help another way).
>>>
>>> Donations can also be in addition to the base price of something, e.g.
>>> if a drink is 1,50 €, make posters that any change money not claimed is
>>> for the benefit of the locoteam, so if somebody pays with 2 € and says
>>> "keep the change", you make an (extra) 0.50 € profit for the locoteam.
>>>
>>> (Of course that's not possible when you are at a venue where you can't
>>> sell your own drinks/food.  Make sure you use a venue where you can.
>>> Volunteering for the bar is also a good way for non-technical people to
>>> help the locoteam!)
>>>
>>>
>>> PS: the € is used as an example monetary unit, replace by whatever is
>>> used in your country!  ;-)
>>>
>>>
>>> --
>>> Jan Claeys
>>>
>>>
>>> --
>>> loco-contacts mailing list
>>> loco-contacts at lists.ubuntu.com
>>> https://lists.ubuntu.com/mailman/listinfo/loco-contacts
>>>
>>
>>
>>
>> --
>> .danny
>>
>> ☮♥Ⓐ - http://www.google.com/profiles/danny.piccirillo
>> Every (in)decision matters.
>>
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>>
>
>
> --
> Caroline Meeks
> Solution Grove
> Caroline at SolutionGrove.com
>
> 617-500-3488 - Office
> 505-213-3268 - Fax
>
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On Thu, Feb 18, 2010 at 00:13, Jan Claeys <lists at janc.be> wrote:

> Op woensdag 17-02-2010 om 12:16 uur [tijdzone -0500], schreef Danny
> Piccirillo:
> > Thanks guys, if anybody has other good fundraising ideas, please post
> > them!
> >
> >
> > So far, there seem to be a few different ways to fundraise:
> >       * Holding regular events where people can make small donations
> >               * Does anybody have any creative ideas for events
> >                 (besides installfests) where this could be successful?
> >                 I'd like to organize a booth on the street in a
> >                 popular part of the city to showcase Ubuntu
>
> We have booths at the regular computer sales fairs organized all over
> the country here ( http://www.dipro.be/benl/micro_mega_market in nl/fr).
> (We get a 50% discount for being a "non profit computer club", maybe
> because we attract some extra people by listing our presence on our
> site...)
>
> I also heard some locoteam(s?) have had a booth at a folk festival.
> (Something I've been considering before...)
>
>
Do you collect donations there? How much does it cost you and how to you
make money from that?


> >       * Buying something in bulk and selling (the Ubuntu Massachusetts
> >         team did this with aluminum Ubuntu case badges)
> >               * What else have people sold, or think might be good to
> >                 sell?
>
> T-shirts, mugs, stickers, keychains, mousemats, ...  (We ordered stuff
> from the Canonical shop & resold it at FOSDEM with some profit.)
>
> Also: posters, localised CDs, locoteam t-shirts, ...
>
>
> ----
>
> We also had a 1-weekend booth at a large (about 10000 visitors / day)
> commercial 9-day long fair in one city here, by being offered a "small"
> part of a large organisation's exposition space for 2 days.
> We didn't sell anything there, nor did we ask for any gifts, but just
> having a booth at that fair would have been financially impossible
> without their offer (even if ubuntu-be is maybe a "rich" locoteam
> compared to many others), so sometimes cooperation with companies or
> government institutions can help you get in places where you wouldn't be
> able to get otherwise.
>

Wow, cool-- does most of the money you do make come from selling items at
fairs and conventions?


-- 
.danny

☮♥Ⓐ - http://www.google.com/profiles/danny.piccirillo
Every (in)decision matters.
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