Classes Poster

Ralph deGennaro rmdegennaro at
Thu Jan 29 06:15:54 GMT 2009

Hey all,

Working late and tired ... so bare that in mind with my comments.

I kinda get the impression that "Open Source" is used more then FOSS as
well.  I think I usually use it more then FOSS in casual conversation too.

I'm liking FOSS though because its shorter, and not asking people to process
too much.  It might be easier to remember.  And certainly better then FLOSS;
like "is that something I do with my teeth?".  :-)  But frequency and
consistency also guide the "branding process".  And we want to capitalize on
other efforts besides our own.  So, since this is verbiage (as opposed to
"logo text"), perhaps this is better:

"Your answer may be found in Free and Open Source Software (FOSS);
specifically Ubuntu Linux."

Its a bit wordy, but has both in it.  I'm up too late and too tired to see
how it fits.  Maybe tomorrow before the meeting.  Or if someone else has

BTW, that was actually what I was thinking in saying "Ubuntu Linux".  Short,
to the point, easy to remember, branding for Ubuntu and capitalizing on the
branding already in place with Linux in general.  But I don't have an MBA,
and the techniques aren't drilled into my head...

Oh, and for the last sentence, how about:

"Come down to the South End Tech Center (SETC) for free classes and CD's."


On Wed, Jan 28, 2009 at 5:47 PM, Michael Terry <mike at> wrote:

> On Wed, Jan 28, 2009 at 5:24 PM, Martin Owens <doctormo at> wrote:
> > It's true they won't get that we mean liberty; but why should they care
> > about open source anyway? "open source is for programmers" they will
> > say. I like the use of "Free Software (FOSS); such as Ubuntu Linux"
> I have no evidence to back this up, but I feel the 'man on the street'
> will have very little chance of knowing what FOSS is but 'open source'
> may make them think "I read about that -- that hot new thing that's
> making Microsoft worried".  But again, I'm just making that up.
> Either is fine.
> -mt
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