[ubuntu-uk] UK Marketing: Alternative Article for Local Press

Keith Cleaver keithcleaver at googlemail.com
Sun Oct 21 13:44:16 BST 2007


Ian Pascoe wrote:
> Following on from Chris's post last week, I decided to have a bash at
> writing one myself.  Nothing wrong with Chris's, but I wanted to put a
> slightly different spin on it.  Copy follows:
> 
> ========================================
> 
> An Alternative to Windows?
> By Ian Pascoe, Ubuntu UK Loco Team Member
> 
>  Anyone reading this article will more than likely have heard of Microsoft
> and their Windows desktop.  If you are involved with being more creative
> with your computer, you may well have heard of the Apple Mac, but have you
> ever heard of either Ubuntu or Linux?  No?  I’m not surprised as these are
> the new kids on the block and having made in roads into the professional
> server market, are now beginning to move into the consumer market.  Well
> known computer suppliers Dell now offer desktops and laptops with Ubuntu
> installed as an alternative to Windows, together with other less well known
> vendors.
> 
> Why should I bother with Ubuntu or Linux as my computer works perfectly well
> with it’s current Microsoft installation?  The short answer is, as long as
> it works, there’s no real need to change – unless of course you are looking
> to move to the latest incarnation of Microsoft’s Windows, and you are having
> to try and justify the cost for the new Vista  desktop, or maybe., you have
> so many viruses and spyware on your computer that you gave up trying to use
> it for anything other than the most simple tasks ages ago.  There are lots
> of other reasons too.
> 
> Interested?  Well, here are some of those other reasons.  Firstly, because
> of Linux’s ancestory it is considerably more secure than Microsoft’s
> Windows.  Secondly, Linux, Ubuntu, and the other thousands of other various
> projects operate as a world wide community of individuals, and generally are
> not corporately controlled.  Thirdly, you have the choice to choose what you
> want.  Fourthly, 95% or better of what you can do on Microsoft or Apple you
> can do on Linux, and in some areas, it can only be done on Linux.  Lastly,
> almost everything within the Linux community does not place any hardship on
> your wallet or purse – or put another way, it’s free!
> 
> Taking, for example, Microsoft’s latest Windows package Vista.  If you
> currently have Windows already on your existing computer and you want to
> upgrade to Vista, it is highly likely that you will need to upgrade the
> computer’s hardware to enjoy the delights of it’s new Aero interface, as
> well as the cost of the Windows software upgrade.
> 
> Now using Ubuntu, you can get the same effects as Vista’s Aero interface
> without either the cost of upgrading your computer, or the additional fees
> for the Vista upgrade itself.
> 
> You will have noticed that I have changed from Linux to Ubuntu – the reason
> is that Linux can be thought of as the equivilant to Microsoft, and Ubuntu
> as the equivilant to Windows.
> 
> What could you expect to get with Ubuntu?  There are a number of different
> flavours of Ubuntu, for use in different situations, but all of those that
> are not targeted at specialist uses will have the basics of what most people
> need – an Office suite, including word processor, spreadsheet, presentation
> and database software, e-mail, web browsing, instant messaging, the ability
> to play DVDs and CDs watch and download music and videos, and even, when you
> get more experienced, the ability to run Windows applications as well!  And
> lots, lots more.
> 
> If you decide to take the plunge and have a look at Ubuntu, what do you do
> next?  Well, the easiest thing to do is to either download , or send off for
> a Live CD.  This CD contains everything described above and will run on most
> modern, and a few not so modern, computers, without interfering at all with
> whatever’s on your computer at the moment.  And if you decide you like it,
> you can then get it to install directly onto the computer without affecting
> anything else that’s on there, as long as there’s enough space for it on the
> Hard Disk.
> 
> What do you do if you get stuck?  Because, as I mentioned above, this is
> driven by the Linux and Ubuntu communitys, there are a number of different
> ways you can get help.  Firstly, through your local Linux Users Group, or
> for Ubuntu specific problems and questions, there is a UK based Ubuntu team
> that can be contacted either through an e-mail list, web based forum, or IRC
> channel.  For those who want it, there is also a subscription support
> service as well.
> 
> If you want to do some more research, the nbest place to start is at
> www.ubuntu.com, and this site will also enable you to obtain the Live CD.
> 
> ========================================
> 
> I'm still not 100% about the contents, but the Sunday roast is a-coming and
> I won't get chance to look at this again until later this evening.  So any
> comments, will be appreciated!
> 
> Ah, the smell of roast tatties .... here I come!
> 
> E
> 
> 
> 
You could think about maybe pointing people in the direction of the list 
of LUGs on the UKLUG site (http://www.lug.org.uk/lugs/all.php) when you 
mention them, as that will allow people to find their local LUG easily.

(I know the list isn't up-to-date, so is there a more recent one you 
could use?)

I like it though, good job!



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