[ubuntu-uk] Leaflets

[alan c]

Matthew Macdonald-Wallace wrote:
> Quoting Louisa Parry <louisa at louisaparry.co.uk>:
> 
> <snip />
> 
>> Also I couldn't help but notice that the word 'linux' isn't used
>>  at all in the leaflet.  Is this intentional because it's a bit 
>> too scary/geeky sounding?  Personally I would think it would be 
>> more important to mention that in the 'why is it free?' section 
>> than the stuff about Canonical...
> 
> Louisa,
> 
> Over the last few years, I've discovered that many people get 
> confused if I mention "Linux" as they want to know what it is and 
> why it is "owned" by a large number of companies but mainly by 
> people who make very little (if any) money from it and isn't 
> available as a "product" per-se and how it can be free if people 
> work on it and why it is downloaded and who are these people who 
> aren't microsoft and etc, etc... [0]
> 
> Sometimes, leaving the "Linux" bit out is a bit easier.  My 
> approach is to get people using the software first [1], then tell 
> them what linux is and help them understand the culture behind 
> them.

Yes I think there is something in that.
In my local leaflet I tried to cover everything from open source
philosophy to linux and  ubuntu.

A family member who is a very bright and non technical computer end
user, with an eye for marketing said that in my leaflet there were

'too many points being covered, and that I was left a bit confused.
Oh, - and is linux - an 'operating system?'

This was a person who knew I was spending 24 hours a day using and
advocating ubuntu.

To my eyes, it was all perfectly clear, however the comment signalled
I should focus on several issues with a single topic in each - at
least when targetted to people who were non technical PC users.

Something like

leaflet 1
-  Free and Open Source - your choice?

leaflet 2
-  Windows and Linux - where its at?

leaflet 3
-  We do it with Ubuntu!

I am drafting the first just now and it was fairly easy to fill a
whole leaflet on the one topic.

>  [0] isn't stream of conciousness a wonderful thing? :oP [1] 
> Beryl/Compiz on a five year-old laptop is my best marketing tool

What speed and ram has it got? I used an installed sabayon lite on an
Inspiron 1100, with  512 RAM and it was very slow. Pretty, but too
slow to be comfortable without a lot of care.

Maybe I should try it from K/Uubuntu?

-- 
alan cocks
Kubuntu user#10391