[ubuntu-marketing] FOSS Cell phones as marketing opportunity
Cody A.W. Somerville
cody-somerville at ubuntu.com
Wed Jun 11 03:41:05 BST 2008
On Tue, Jun 10, 2008 at 11:39 PM, Hal Wilke <hfwilke at gmail.com> wrote:
> It may be far fetched to think that you can get contact info for people who
> buy these FOSS phones, but it is not outlandish to think that the people who
> by them are not going to be perspective adopters of other open source
> softwares. Maybe the majority of the people won't understand what they are
> using, and it may not impact any decisions they make int he future, but some
> users will notice. They will see how the open source community works, and
> the advantages of the open source development model. Maybe this will lead
> them to other open source products (projects), maybe not.
This is true because, Hal, *everyone* is a potential adopter of FOSS.
> How we use this to market to them...I'm not sure.
I don't think it needs to be a strategy - it'll just happen.
> On Tue, Jun 10, 2008 at 9:21 PM, Cody A.W. Somerville <
> cody-somerville at ubuntu.com> wrote:
>> On Tue, Jun 10, 2008 at 10:49 PM, John Botscharow <info at jbotscharow.com>
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>>> "Making Jobs' bet even more dangerous is the fact that we're about to
>>> see a whole raft of devices coming out that could give the iPhone 3G
>>> real competition. Google's open-source operating system for mobile
>>> phones, Android, is just about ready to be shown off in many handsets,
>>> from makers such as HTC, Motorola, Samsung and LG Electronics. You can
>>> bet that many of those phones will be way cheaper than $199. "
>>> OpenSource cell phones - the marketing implications of this is AWESOME!
>>> Even if Ubuntu is not involved in the software for these phones, every
>>> one who gets a FOSS cell phone is a PRIME prospect for a FOSS desktop.
>>> Maybe there is some way we can get a list of people who buy these cell
>>> phones and send them a mail survey about how they like the FOSS on
>>> their phone Every positive response could be sent an Ubuntu disk with
>>> a printed, easy-to-read installation guide and then get a follow-up
>>> call from the nearest LoCo offering installation assistance
>>> The Borg [Microsoft] has a major chink in its armor! And we
>>> need to be prepared to exploit it.
>>> A marketing team project???? I think it's worth doing and am willing to
>>> take it on
>> This project is not feasible for several reasons. The primary one being
>> that we'd never be able to get a list of people who buy these products since
>> it would violate privacy laws in most countries.
>> Second, who will cover the cost of paper, envelopes, printing, and man
>> Third... why is someone who buys a cellphone that runs free, open source
>> software more of a prime candidate than someone who does not? Chances are
>> they bought the cellphone because it was cheaper not because of
>> philosophical reasons... and if they did do so for the latter than they
>> probably already know about Ubuntu and how to get it.
>> So, by all means you're welcome to attempt this but it certainly isn't a
>> candidate for being a marketing team project considering we have a hard
>> enough time organizing efforts for much more tangible goals.
>> I also have to admit that I find it annoying and disappointing to see such
>> outlandish ideas being proposed by someone who I thought might breath new
>> life into a dying team.
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>> Cody A.W. Somerville
>> Software Engineer
>> Red Cow Marketing & Technologies, Inc.
>> Office: 506-458-1290
>> Toll Free: 1-877-733-2699
>> Fax: 506-453-9112
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>> Email: cody at redcow.ca
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Cody A.W. Somerville
Red Cow Marketing & Technologies, Inc.
Toll Free: 1-877-733-2699
Email: cody at redcow.ca
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