On Ubuntu Marketing

John Levin john at technolalia.org
Sun Oct 24 22:54:10 UTC 2004


On 19 Oct 2004, at 07:03, Josh Kress wrote:

> Am Dienstag, den 19.10.2004, 00:32 +0100 schrieb John Levin:
>
>>>         + Create/organize additional promotion material: an online
>>>         magazine(*), t-shirts, caps etc.
>>
>> Does that asterix (*) point to something?
>> I like the idea of an online magazine - something regular with all the
>> latest news. Something like Debian Weekly news (
>> http://www.debian.org/News/weekly/ ) perhaps.
>>
>> I generally like the magazine, once-a-month installment format - the
>> internet is a constant barrage of information, regular digests makes 
>> it
>> manageable.
>
> Uups. Was late at night after a long day. OK, here is the target that
> should have been in the first post:
>
> I'm currently working on that idea! Some thoughts on this topic:
>
> - be more like a combinated computer and lifestyle magazine (like those
> fancy dead trees in the Macintosh-(i)world)

As an OS X user, I know what you mean. Personally, I find the Mac 
magazines very disappointing - they're all about buying stuff rather 
than doing stuff. Even the tutorials they print are often about 
Photoshop and Word.
The other side of it is they show computers being used - to make art, 
films etc - and not as an end in themselves.

>  <snip>

> - maybe even a column which presents interesting social projects in
> developing countries.
>
> Note on the last one: I don't want Ubuntu to look like the holy project
> in the open source world, however I think this could be a interesting
> mixture. Ubuntu emphasizes on humanity with it's name, so this idea 
> just
> takes this a little further.

There's a lot of interesting social projects outside the developing 
world and across the whole world (the kernel itself!). Lots of 
grassroots things happening everywhere. I see no reason to stick to the 
'developing world' -  there's really important things happening in the 
west, like community wireless, hacklabs, computer recycling projects, 
etc. And we can all learn from each other, whether we're in the east, 
West, North or South.


> Maybe not, what you expected, but hey: dicussion is open and fortunatly
> there can be more than one magazine for different audiences.
>
> Regards,
>
> Josh

PS: I know this is on the sounder list, and entitled On Ubuntu 
Marketing, but the magazine idea certainly links with the documentation 
effort, so I'm ccing to ubuntu docs.

Also, would it be possible to make the magazine a package, so that each 
issue could be downloaded through synaptic?

John





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