Just for the record, I think that what we are talking about is Augmented Vision as it is really a Commentary on our intaken sensory data and will separate us from reality, not augment it. The key reasoning here is that reality is something that exists outside of us - it is composed of 4 dimensions that we know of and has all kinds of philosophical and scientific properties; it isn't tagged, what we see and know is. Here's why that is important. Tagging buildings and accessing information with eye (and brain) implants would actually be an interferring filter between us and reality for 2 reasons (off the top of my head). First - the quality and content of the descriptive information would immediately bias us over what we seeing (reviews of whatever it is we're looking at) and secondly, we will interperet everything firstly though the easy to access written, spoken, or visual tags, and secondly though actually interacting with it. This is a real world interaction replaced with a computer (social networking) commentary - a step away from reality. I would argue that since this is a commentary rather than a thing which directly causes us to mold and shape the world into whatever we wish it would be (the dream of The Enlighenment and The Scientific Revolution) by study, disection, and manipulation, it is a step away from what is real, and is perhaps better discussed as being augmented vision or some new kind of communication (I'm not saying it's bad at this point). Again, one may aruge that the instant flow of information which such systems would allow WILL allow us to cure diseases, invent new technologies, and to 'mold the world' (it probably will), but then, the flow of information is just a tool to guide us, it is an instant book, it is commentary on what we know and not an augmentation of reality. It is a commentary on our intaken sensory data and (at best) a lens through which we look - of what we know. So it's augmented sensory data rather than augmented reality because it's a sensory filter rather than a scientific (political or artistic) tool of manipulating the world. Perhaps I should read the book before talking though.