Sponsored LoCo Teams (was re: Approved LoCo Teams - Discussion)

[Grant Bowman]

+1 for "Sponsored" which seems to have a majority from my unscientific
view reading along.

I also like the term "Teams."

If a discussion of terms has come about, I feel a more substantial and
little discussed issue is the shortened version of Local Community,
LoCo, crazy in Spanish. This term is very bad from a marketing
perspective for groups that are promoting Ubuntu to the general
public. While some people may argue that Linux broadly, and Ubuntu
specifically, has been regarded as crazy in the past we should not
strive to underscore any stereotypes and I think should go out of our
way to avoid "crazy." As an alternative I don't know but maybe
dropping the term would be good if it is not needed. Naming for team
resources across different services (irc, email list, forum, websites,
public social media handles, etc) is scattered across a whole set of
name format schemes as I've discussed with California Team members for
quite awhile. It's hard to be accurate when talking to the public and
not leave false impressions.

For example, when I am speaking with a member of the general public
and say I am with "Ubuntu California" I often have to back track and
say I am NOT a Canonical employee and this leaves a trust gap at
precisely the time I am trying to build trust in the conversation.
Perhaps no name we can possibly choose will help much with this
because different people have different levels of exposure to what we
do and how we do it at the different levels in which we operate.

Grant Bowman
ubuntu-california.org


On Fri, Feb 8, 2013 at 2:35 PM, Tomo Popovic <tp0x45 at gmail.com> wrote:
> My two cents on this:
> - I think "official" sounds good.
>
> Hope this helps.
>
> Regards,
> Tomo
>
>
>
> On Fri, Feb 8, 2013 at 4:30 PM, Tiago Hillebrandt
> <tiagohillebrandt at ubuntu.com> wrote:
>> Hi folks,
>>
>> I think that "sponsored" is great :-)
>>
>>
>> 2013/2/8 Elizabeth Krumbach <lyz at ubuntu.com>
>>>
>>> On Wed, Feb 6, 2013 at 12:33 PM, Darcy Casselman <dscassel at gmail.com>
>>> wrote:
>>> > My vote would be for calling it like it is: Sponsored.
>>> >
>>> > Anything that appears to confer special status or recognition ends up
>>> > with
>>> > similar problems to "approved."
>>> >
>>> > It makes the pitch a lot easier too: "Go through our process and we give
>>> > you
>>> > stuff. If not, coo'. Either way, keep spreading Ubuntu!"
>>>
>>> I've been following this thread all along, and this post is the one I
>>> keep thinking of. This accurately describes my feelings too.
>>>
>>> I also would like to note, it hasn't just been Canonical who uses
>>> "approval" as a mechanism for giving gifts, Prentice Hall used it as
>>> the criteria for who they would send copies of the Official Ubuntu
>>> Book to:
>>> http://www.jonobacon.org/2011/07/05/free-official-ubuntu-book-for-approved-loco-teams/
>>>
>>> --
>>> Elizabeth Krumbach // Lyz // pleia2
>>> http://www.princessleia.com
>>>
>>> --
>>> loco-contacts mailing list
>>> loco-contacts at lists.ubuntu.com
>>> https://lists.ubuntu.com/mailman/listinfo/loco-contacts
>>
>>
>>
>>
>> --
>> Tiago Hillebrandt
>> Ubuntu Member
>> Ubuntu Brazilian Community Council Member
>>
>> --
>> loco-contacts mailing list
>> loco-contacts at lists.ubuntu.com
>> https://lists.ubuntu.com/mailman/listinfo/loco-contacts
>>
>
>
>
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