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On 04/11/2012 06:17 AM, Nils Kassube wrote:
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<pre wrap="">O. Sinclair wrote:
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<pre wrap="">On 11/04/12 12:04, Nils Kassube wrote:
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<pre wrap="">O. Sinclair wrote:
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<pre wrap="">I kind of support that - where as Ubuntu is a word in a language
and has a meaning, Kubuntu (and Xubuntu, Lubuntu et al) does not
in themselves mean anything.
From<a class="moz-txt-link-rfc2396E" href="http://en.wikipedia.org/wiki/Kubuntu#Name"><http://en.wikipedia.org/wiki/Kubuntu#Name></a>:
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<pre wrap="">| "Kubuntu" means "towards humanity" in Bemba, and is derived from
| ubuntu ("humanity").
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Well you certainly got me on that one.. but let me quote Jonathan
from his blog that got me started on this:
"We must remain part of Ubuntu, they are a great community for
distros and we couldn't survive without them. Kubuntu is often
incorrectly called a "derivative" of Ubuntu but we are part of the
Ubuntu family and we are one of their flavours which is just where
we should be.
New markets? Kubuntu Active is taking shape. I'd love to have TV
friendly media centre support too for example.
But do we need a new name? Kubuntu has never been a great name, it
was actually a joke name made up by the original Ubuntu developers
for the KDE side. I wonder if a new name would give us a new lease
of life like Calligra has. Suggestions welcome :)"
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I'm not so sure if the name is a problem. I think it is more a question
of marketing. To paraphrase my first boss (actually he was qouting
someone else): "You may want to give away a lump of gold but you will
only find a taker if you advertise." Take Firefox as an example. They
got their share of the browser market by an advert campaign and not
because of a great name. Or take MS Word as a second example. It is a
common name for a mediocre product but MS dominates the market due to
agressive marketing.
Nils
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Even though Kubuntu will (starting with 12.10) be sponsored by Blue
Systems, I think the name should stay the same. I (like a lot of
other people on this list) think that the name "Kubuntu" is not the
best name, but I do not know how the public would react to a change
in names. It will still be based off of Ubuntu, and will still
continue to use KDE by default, so I think the name should stay the
same. But marketing could change. The public DOES need to know that
Kubuntu has changed sponsors. The website design could change, and I
think a new logo for Kubuntu is needed. They have always been basing
the Kubuntu logo off of Ubuntu's. Maybe no change, but text below
the logo "Sponsored by Blue Systems". Just a thought...<br>
<br>
Nils: Microsoft did not get their share from aggressive marketing.
That may be a reason, but not <i>the</i> reason. The reason was
because Microsoft enabled companies to view their source, not steal
it, but view it, so that users/companies could create programs and
utilities for Windows that would be able to modify the registry
components, Windows components, etc.. Apple did not allow companies
to view any of their source or information, which allowed companies
and users limited space on where their programs could go. Companies
did not want to mess with trying to figure out how to get their
Windows programs to work on Mac OS, so most programs (like they are
today) were built for Windows, not Mac OS, which explains why
Windows has the majority of the market share today: because they
were open AND because people knew about it. So in response to what
you said, I do think that aggressive marketing is needed, but when
doing this, emphasise on the things already being advertised on the
web (Ubuntu ads on Google Ads), but also focus on how Ubuntu is
completely open-source. So you are definitely right, people do not
know about Ubuntu. I think Canonical should start not only
advertising on the web, but also on TV's. People who spend most of
their time watching TV and not computers are less-likely to see the
web ads, and you are also just about certainly going to catch a
broader audience. I think if the ads interest people, they will
most-likely want to try out this free operating system, Ubuntu. And
then, maybe they will want to try out more flavours of Ubuntu, like
Kubuntu, Xubuntu, Lubuntu, etc.. Thanks!<br>
<br>
---Ryan<br>
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